Contribution of Hotel Pools to Tourism - Serapool

The tourism industry is growing at an average rate of around 5 percent each year, contributing significantly to the Turkish economy and providing employment. As a service sector, hotel businesses, which are one of the important building blocks of the tourism industry, generate the largest employment through the services they provide. In order to attract tourists, target and retain new markets, these businesses need to o er distinctive and memorable services. This can only be achieved by "creating value". Creating value in hotel businesses can be possible by meeting the needs and expectations of the customer and creating new and unique benefits that will be ahead of competitors. One of the biggest elements that create value in hotel businesses is swimming pools. The pools that we see the most in the gallery and social media accounts of the hotels, where people prefer to cool o , have fun and relax, turn the hotels into a great visual feast. The fact that the pool is in harmony with the general design of the hotel, o ers an aesthetically pleasing appearance and is di erent from its counterparts makes it interesting. Swimming pools, which enrich the accommodation experience of guests and increase the competitiveness and image of hotel businesses, should o er comfort, safety and aesthetic design together. Serapool porcelain pool tiles, which are preferred in the swimming pools of Türkiye's most prestigious hotel establishments, increase the value of not only pools but also hotels as a symbol of reputation. Serapool's holistic and sustainable approach focusing on swimming pools, its comprehensive and rich collections, all made of porcelain, have become a symbol of durability, hygiene, aesthetic design and safe use by the operators by bringing elegance and functionality to hotel pools. Thus, Serapool, which makes a great contribution to the tourism sector, is proud to produce products for the healthiest, most stylish and safest swimming pools that people will enter with peace of mind and happiness. Serapool porcelain tiles, which not only cover the pools by processing their inspiring designs with innovative technologies, but also recreate them, are used today in Türkiye's largest and most important hotel establishments as the pioneer of change and fashion. SERAPOOL'S CONTRIBUTION TO THE TOURISM SECTOR